Sepura Recruits International Sales Lead to Grow Global Business

Sepura has appointed Derek Brooks as International Business Development Manager.

His role will be to engage with potential and existing partners with the aim of growing Sepura’s share of the global critical communications market.

Derek has a background in international business development, having previously worked in global sales and marketing roles with Tyco, Eaton MEDC, NesscoInvsat and TransTel Engineering. Within these roles he worked with major international system integrators to deploy complex telecoms networks into oil and gas refineries, petro-chemical plants and other critical national infrastructure organisations.

Having studied electronic engineering and design, Derek has the technical background to match Sepura’s extensive range of products to users’ needs. On joining the Cambridge-based manufacturer,

Derek said: “I am delighted to take on this role with such a trusted supplier to the industry. Sepura has a strong relationship with its partners, working with them to drive growth wherever opportunities exist, and I look forward to working with our teams to further this.”

Alongside the recent appointment of Rob Merrick to grow the company’s sales of broadband products, the addition of Derek to Sepura’s sales team will help support critical communications users deploy powerful, flexible Sepura solutions.

Terence Ledger, Worldwide Sales Director at Sepura, said: “We are really pleased to have added Derek’s experience to our global sales team. The sale of Sepura to Epiris has allowed us to look at markets that we know are significant areas of growth for critical communications. This includes new metros, airports and other transport infrastructure, utilities and oil and gas plants and of course with our core market in public safety.

“Derek will be crucial to building relationships with partners in these regions and growing our customer base around the world.”

Steve Barber, CEO at Sepura, added: “It is an exciting time at Sepura under our new owners, Epiris. Our potential for growth in international markets has been transformed, underpinned by significant investment in new technologies, enhancing our market leading product portfolio. The addition of key sales leads such as Derek is crucial to our strategy in these regions, and we look forward to making further additions to our global sales team moving forwards.”