Hytera UK launches projects and systems department
The move is a major step up for the Chinese two-way radio and infrastructure manufacturer and a sign that it is confident it has established itself in the market.
Recently Hytera UK has set up a Projects & Systems department covering the UK, Ireland & BeNeLux. The team is managed by by John Whitcomb as Projects & Systems sales director. The move is a major step up for the Chinese two-way radio and infrastructure manufacturer and a sign that it is confident it has established itself in the market.
Explaining the move, Whitcomb said: ‘We’ve built and established the channel business over the last three years for both terminals and infrastructure. The channel is mature now and the dealers like the terminals, so I now have the luxury to build this new department.’
Whitcomb describes the business as a three legged stool comprising the day-to-day channel business, which pays the bills, the marketing, back office, logistics and warehousing elements and then a projects and systems department that brings in a significant contract win every now and again, which provides the business with a major boost in terms of sales and profit.
‘To be a successful business you have got to all three of these legs,’ he said. ‘You’ve got to be able to support what you’ve already done and then you have to demonstrate your credibility after winning projects by ensuring customers are confident that we can support them going forward too.’
Whitcomb added that Hytera UK now has independent legal authority, so it can negotiate for contracts in Europe without having to rely on headquarters back in Shenzhen, China. As of this month, the company has also begun the process of applying for ISO9001 certification for the UK office.
Whitcomb described his key task now as getting the message out to the market place that Hytera has a credible and sophisticated large project department. ‘That is not easy as many systems integrators have long time deals with existing manufacturers,’ he noted. ‘End users expect a high level of support over 10 years, as do system integrators. Link to original article
Picture: Chris Cant and Vince Edwards
Click here to view the video interview with John Whitcomb