Hytera and Altreda are planning a success story in Switzerland
It is the perfect union for the Swiss PMR market: Hytera Mobilfunk GmbH has signed a partnership agreement with Altreda, a professional distributor from Zurich with many years of experience.
With immediate effect, Altreda AG will distribute Hytera radios and the suitable accessories as a Hytera distributor in Switzerland and in the principality of Liechtenstein. The common goal of both companies is to make use of Altreda's position to strengthen the Hytera brand in the region and to write a success story together.
Altreda AG has many years of extensive experience in the PMR industry. Their wide range of products, from analogue, DMR and TETRA products, through to the latest LTE devices, impressed the Swiss company, Hytera.
Dario Lepore, Managing Director of Altreda AG, explains: "The satisfaction of the end customers is our top priority and, with Hytera, we are able to add new products to our range from an up-and-coming manufacturer. We are excited to face this challenge."
Frank Pauer, Deputy CSO at Hytera Mobilfunk: "With Altreda, we are excited to have attracted a highly professional distributor for the region. We see great potential in this region, along with a high demand for high-quality radios." D-A-CH Sales Director Michael Fertig adds: "Hytera's objective is to achieve significant sales growth in Switzerland. We are really looking forward to this collaboration."
The preparations for this are already underway at full speed: The partnership with Hytera has already begun in order to provide Altreda's employees with optimal training for selling Hytera products.
